Ambassador of smiles

Modhesh, the Ambassador of Smiles

Cartoon characters are loved by everyone. While children won’t get tired of talking about their favourite characters, even a casual mention of different characters would bring smiles to the faces of older people, though the choice might be different.

My friends and I would often discuss our favourite characters. The choice varies from Pink Panther — the hero of a TV cartoon, to Hello Kitty — the female white Japanese bobtail cat.

“I love Hello Kitty, because she is cute,” says one.

Another prefers Ninja Hattori, while someone else mentions Shaktimaan, the hero of Indian children.

When it is my turn, I’d proudly say, “I am a great fan of Modhesh, the Ambassador of Smiles.”

I also tell them about my collection of items of Modhesh which includes toys, diaries and other entertainment products. On seeing the collection, my friends would wish to be in my place.

My dream came true recently when I shook hands with Modhesh during a surprise visit to the Modhesh World in Dubai, where Modhesh has brought many new games, attractions, rides and shows to keep children entertained all summer long.

I wanted to chat a lot with him, but he replied only with heart-warming smiles.

During the visit I realised that my collection is still incomplete as Modhesh, meaning ‘amazing’ in Arabic, has become a premier entertainment and educational brand with an established portfolio of over 1000 products.

But I am glad that my favourite character is now competing with all the other cartoon characters popular in various parts of the world. If Hello Kitty has made thousands of children her fans, India has created its own character Shaktimaan and America’s Superman has been the idol of many children, Dubai has its own character, Modhesh — the true Ambassador of Smiles.

(Published in The Gulf Today on August 23, 2014)